Never pay to accept credit cards again

Take control of merchant payment processing fees

What is EDGE?

EDGE Program – Maximize Profits by Reducing Processing Fees

The EDGE program is a tailored solution for merchants looking to minimize or eliminate credit card processing costs. By offering a dual pricing model—cash and card—EDGE empowers businesses to offset fees while remaining transparent with customers.

A Refreshing Pricing Approach

Blending Transparency with Familiarity
Discover a modern take on price presentation with our EDGE Program—inspired by the familiar concept of separate cash and card pricing used by many retailers. This innovative model provides merchants with a clear way to manage processing costs while offering customers straightforward, upfront pricing options.

It’s a smart, simple shift that opens the door to greater savings, stronger margins, and a better bottom line—without compromising the customer experience.

Secure Payment Solutions

At Cova Financial Services, protecting payment transactions is a top priority. Our solutions include advanced encryption, fraud prevention tools, and full compliance with industry standards—safeguarding both retailers and their customers at every step.

Dual Pricing Model

Give your customers the flexibility to choose—pay one price with cash and another with a card.

Cash Discount Program

Encourage cash payments by offering a discount at checkout.

Credit Card Surcharge

A small additional fee will be applied to purchases made with a credit card.

Understanding Payment Scenarios

A Deeper Look into Transaction Realities

See how real-world payments unfold through a simple $12.00 example. With the EDGE Program, pricing adapts based on the customer’s chosen payment method—introducing a new level of flexibility and clarity.

  • Cash Payment: Customer pays exactly $12.00, benefiting from a built-in discount.

  • Card Payment: Customer sees a clearly marked card price (e.g., $12.40), reflecting the cost of processing.

  • Surcharge Scenario: Instead of adjusting the base price, a small fee is transparently added at checkout.

Each scenario demonstrates how the EDGE Program enhances price visibility while helping merchants recover processing costs—reshaping the payment experience with transparency and fairness.

Straightforward & Transparent

Make every payment easy to understand. With our EDGE Program, customers paying with cash are never burdened with credit card processing fees. The pricing is clear, and when a cash discount is applied, it’s visibly reflected right on the receipt—ensuring complete transparency and trust at checkout. It’s a simple, honest approach to pricing that benefits both businesses and customers alike.

EDGE at Work

Real-World Pricing in Motion

Dive into how transactions come to life with the EDGE Program. From dual pricing and cash discounts to surcharging, each receipt clearly illustrates the pricing strategy in play. See the mechanics behind every transaction and gain a full understanding of how payment choices impact the final amount—bringing pricing clarity and operational insight to both merchants and customers.

How else does EDGE help?

Multiple Equipment Options — Including POS Systems

Leverage the power of EDGE without being tied to a single terminal. With today’s advanced technology, you have the flexibility to choose from a variety of modern solutions tailored to your business needs.

Cutting-Edge Hardware – Access the latest in POS and payment technology
Customized Solutions – Select the system that fits your business best
Reliable Support – Enjoy peace of mind with dedicated technical assistance

Whether you prefer countertop terminals, mobile devices, or full POS systems, EDGE works seamlessly across all platforms—giving you the freedom to grow your way.

Next Day Funding on All Accounts

Get paid faster with EPX EDGE—enjoy next day deposits when cut-off times are met. Weekend sales? No problem. With EPX EDGE, your Friday, Saturday, and Sunday transactions are deposited by Monday morning, so you’re not stuck waiting until Tuesday.

Cut-off times vary by processor
Compatible with nearly all Cova FinServ processors
Late cut-off available—up to 11:30 PM EST on Sundays

Stay ahead of your cash flow and keep your business moving with reliable, next-business-day funding.

Exceptional Service – Raising the Standard

Behind every successful EDGE implementation is a support team committed to excellence. At CoVA FinServ, we don’t just provide technology—we deliver a complete experience backed by knowledgeable service and care.

Comprehensive Welcome Kits – Includes everything you need to hit the ground running
Expert Support Team – Here to guide you every step of the way
Unmatched Service Standards – We set the bar high so your business can thrive

With CoVA FinServ, you’re not just getting a program—you’re gaining a partner dedicated to your long-term success.

Love What You See? Here’s What’s Next

Take the first step toward increasing your profit margins. Our free bank statement analysis will uncover exactly how much your business could save by switching to our customized payment solutions—including the EDGE Program.

It Starts with a Statement

Unlock greater profitability with a comprehensive bank statement analysis. Our expert team will review your merchant’s current processing setup to identify hidden costs and uncover opportunities for significant savings.

It Ends with Savings!

Picture the payoff—real, measurable savings that boost your bottom line. With insights from our in-depth bank statement analysis, you’re equipped to make smart, informed decisions that lead to lasting financial growth.

Partner with Coastal Virginia now!